Making a Promotional Video: DOs and DON’Ts
Establishing online credibility and authority matters now more than ever, so I invited video production and animation expert, Lee Theron of Six Degrees Productions to share her wisdom with [...]
How to Bulletproof Your Business with Digital Marketing
Take a deep dive into the power of digital marketing during the COVID 19 pandemic. I was on a virtual happy hour a few weeks back for a business [...]
Not Knowing Your Ideal Client Costs You More Than You Think
If you don’t know about your ideal client before creating your marketing strategy, you're making a very expensive mistake. In [...]
The 3 Most Common Mistakes Start-Ups Make That Cost Them Money
As new business owners, making mistakes in the start-up phase is unavoidable. Fortunately, as entrepreneurs we live with a growth mindset. I’m a big fan of the term, “When [...]
Nail Your Bio With These Five Connective Tips
One of the things many of my clients struggle with is writing their bio. When someone’s interested in working with you, they visit your website and take a look [...]
If You Don’t Have This, You Won’t Succeed
Accountability is my jam to your nut-butter baby. I grew up in an alcoholic household and I can clearly trace back my career path to my upbringing. In the [...]